Releases
Take part in Play True Day for Peace on 8 April
The World Anti-Doping Agency (WADA) invites the global anti-doping community to take part in Play True Day for Peace on 8 April 2022.
WADA President Witold Bańka said: “In light of the war in Ukraine, WADA considered postponing Play True Day this year. However, after consulting with a number of our stakeholders worldwide, we decided to go ahead with Play True Day for Peace. The feeling is that values such as fairness, integrity and respect for rules -- which are embodied within the Play True message -- contribute to harmony in sport and society.”
This year, we are inviting the global anti-doping community to stand with us in solidarity for peace, by:
- Inserting their organization’s or sport’s name or an image on the ‘Play True for Peace’ frames provided;
- Sharing them on their social media channels with the hashtags #PlayTrueDay and #PlayTrueforPeace; and
- Following the campaign in real time via our dedicated Play True Day wall that will capture all posts with the #PlayTrueDay and #PlayTrueforPeace hashtags.
We would ask you to kindly share this message with athletes and others within your network; and, would invite you to contact our community manager, Guillaume Nguyen, at Guillaume.Nguyen@wada-ama.org should you have any questions.
About Play True Day
Since 2014, WADA has invited athletes, National and Regional Anti-Doping Organizations, Sports Federations, Governments, Major Event Organizers and all other anti-doping stakeholders worldwide to join the Agency’s social media campaign to celebrate ‘Play True Day’ -- a day that is traditionally dedicated to raising awareness about the importance of Clean Sport among athletes, the public and others.
The inspiration for Play True Day stems from a WADA-hosted Education Conference in 2013, which was attended by 17 South American countries. While the event started as a small South American initiative, last year, the social media campaign reached over 87 million people worldwide.