In force Publication date 29 Apr 16
Enhancing Anti-Doping Education Interventions Using Framed Messages
Resource description
Project/Report Title: Enhancing Anti-Doping Education Interventions Using Framed Messages
Researcher(s)/author(s): Lindsay Duncan
Institution(s): McGill University (Canada)
Language: English
Year of funding/approval: 2015
The first phase of this study will yield a library of anti-doping messages that are tailored and acceptable to adolescent athletes. The second phase of this research will help to determine which messages are most effective for influencing the cognitions and motivation known to be associated with doping. Education interventions, media campaigns, and other anti-doping initiatives can easily apply these findings by adopting the message frame that is found to be most persuasive.