Today, the World Anti-Doping Agency (WADA) is celebrating Play True Day along with athletes, national and regional anti-doping organizations, sporting federations and others around the world. Play True Day is dedicated to Clean Sport and is intended to acquaint athletes, the sporting public and others with the global fight against doping, its health hazards, and why it is contrary to the spirit of sport.
The inspiration for Play True Day stems from a WADA-hosted South American Education Conference in 2013, which was attended by 17 South American countries that were the driving force behind 10 April being declared Play True Day. While it started as a South American initiative, over the years, this grass roots movement has gained momentum with numerous European countries celebrating in 2016; and, organizers hoping that other regions of the world will jump on board this year and going forward.
“WADA wishes to acknowledge the organizers of this special event that focuses the world on Clean Sport, and to congratulate everyone who is participating in Play True Day activities within their communities,” said Olivier Niggli, Director General, WADA. “This is an example of what a grassroots movement can achieve,” he continued. ”The organizers saw an opportunity to educate, to promote clean sport and to celebrate the many reasons to Play True – and they seized it,” he continued. “Together, we can leverage this momentum to create a world where the clean athlete prevails…a world where athletes choose to stay clean out of self-respect, fairness to their fellow competitors, and for the pure joy that sport brings.”
Anti-doping organizations, national and international sport federations, and educational institutions are running events dedicated to Clean Sport and/or including Clean Sport content in their existing events before, during and after Play True Day. The organizers are encouraging others to leverage outreach programs, media interviews, social media, etc. as ways to celebrate the day. Events will be promoted on the Play True Day website at www.playtrueday.com.
WADA encourages athletes and others to tell us why they Play True on social media by using #PlayTrueDay.