It is the responsibility of countries and sports federations to send clean athletes to the Olympic and Paralympic Games, says the President of the World Anti-Doping Agency (WADA) John Fahey in a new b-roll segment.
This online interview is part of an initiative by WADA to redesign and enrich the content of its online media center in the lead-up to the 2008 Beijing Olympic and Paralympic Games.
New features and functionalities in the "Media Resources" section of WADA's Web site (www.wada-ama.org) include previews of photos, video and b-roll material available to the media free of charge. Various interview segments with WADA's President John Fahey, video footage of WADA's headquarters, the doping control process, anti-doping laboratory work, and other material can be ordered from this section.
In addition, WADA has launched a partnership with The NewsMarket, a Web-based video marketing and distribution platform. By registering on the platform, media can receive broadcast-standard and streaming quality (for use on the Web) video and b-roll footage relating to WADA and the fight against doping in sport through various delivery options.
Click here for WADA's online media center.
Click here for The NewsMarket platform.